I don't remember who it was here who said it, but one of you said "complaining won't help and never has before".

Prepare to eat your words.

Post on Kotaku (which I can only see through the RSS feed reader for some reason), says the following:

"Sony scrap Wipeout HD Loading Ad"

"The people have spoken. Spoken angrily. And Sony have listened, removing the worst of the in-game advertising from WIpeout HD only 24 hours after it was first officially announced.

'The ad has been removed from Wipeout HD,' a Sony rep told Eurogamer. 'and we are investigating the situation to ensure that any in-game advertising does not affect gameplay.'

Note that this doesn't mean all advertising in the game has been removed, only the ad that was causing the annoying increased load times."

http://www.eurogamer.net/articles/so...wipeout-advert